Скачать тест — (Sales Management.d_5e0e332f.pdf)
- What is sales management?
- Which of the following is a megatrend affecting sales management?
- What are information management tools in sales management?
- What is business ethics?
- What is the importance of business ethics in sales management?
- What is the first step in creating an ethical work climate?
- Which of the following is not a megatrend affecting sales management?
- Which of the following is an example of an ethical concern in selling?
- What is the goal of sales management?
- Which of the following is a tool for information management in sales management?
- What is the role of salespeople?
- What is the first stage of the personal selling process?
- What is prospecting and qualifying in the personal selling process?
- What is the purpose of planning the sales call in the personal selling process?
- What is the purpose of approaching the prospect in the personal selling process?
- What is the purpose of making the sales presentation and demonstration in the personal selling process?
- What is negotiating sales resistance or buyer objections in the personal selling process?
- What is the purpose of confirming and closing the sale in the personal selling process?
- What is the final stage of the personal selling process?
- What is the importance of qualifying prospects in the personal selling process?
- What is sales forecasting?
- What is S&OP?
- What are characteristics of S&OP programs?
- What are forecasting approaches and techniques?
- What is the purpose of evaluating forecasting approaches?
- What is sales budget planning?
- What is the purpose of preparing the annual sales budget?
- What is the main goal of sales forecasting?
- What are some common forecasting techniques?
- What is the purpose of sales budget planning?
- What is the purpose of organizational planning?
- What are the levels of organizational planning?
- What is the sales management planning process?
- What are causes of unsuccessful planning?
- What is organizing the sales force?
- What are types of sales department organizations?
- What is the purpose of developing sales organizations?
- What is the first step in the sales management planning process?
- What is a common cause of unsuccessful planning?
- What is the purpose of organizing the sales force?
- What is the recruitment process?
- What are sources of salespeople?
- What is the sales force selection process?
- What is the purpose of making the selection?
- What is sales force socialization?
- What are internal sources of salespeople?
- What is the purpose of the sales force selection process?
- What are some external sources of salespeople?
- What is the purpose of the recruitment process?
- What is the purpose of sales budget planning?
- What are sales force compensation plans?
- What are expense accounts and fringe benefits?
- What is the first step in developing a compensation plan?
- What is the purpose of a sales force compensation plan?
- What is the process for developing a compensation plan?
- What is profit sharing?
- What is a disadvantage of commission-based compensation plans?
- What are some factors to consider when developing a compensation plan?
- What is the compensation mix?
- What is the final step in the compensation plan process?
- What is the purpose of rewards and incentive programs in sales management?
- What are some motivation theories used in sales management?
- What are rewards and incentive programs used for in sales management?
- What are some strategies and tools used to motivate salespeople?
- What are some additional perspectives on motivation in the twenty-first century?
- What is the concept of equity theory in motivation?
- What are some potential negative consequences of poorly designed incentive programs?
- What is the process of goal-setting in motivation?
- How can coaching be used to motivate salespeople?
- How has the use of technology affected motivation in sales management?
- What is the main purpose of sales volume analysis?
- What is the primary goal of the marketing profitability analysis procedure?
- What does ROAM stand for in sales management?
- What is the purpose of sales force performance appraisal?
- What is the main objective of performance evaluation in sales management?
- What are the different types of performance appraisal techniques?
- Which analysis is used to calculate the net profit earned from each sale?
- Which analysis helps to determine the financial efficiency of a company?
- What is the purpose of sales volume analysis?
- Which performance appraisal technique compares the employee’s performance with predetermined standards?